Who I am?
2022
I’m a Designer focused on:
1. Creating data-driven designs.
2. Driving other types of user research like Heatmaps and Google Analytics, covering key metrics.
3. I’ll look at how to reduce abandoned checkout rates, boost email conversions, and identify UX flaws with specific user groups — all through using analytics data.
4. Having a clear vision of what to achieve.
Core Values
You often hear the phrase ‘test early and often’ – the idea is that waiting for everything to be polished and fully functional before you start testing can seriously drag out the time it takes to get meaningful feedback and discover problems (not to mention the costs involved if changes are required).
Extraordinary Experiences
With low fidelity sketches, Wireframes – created in Marvel, creating the Test Plan (with defined test objectives), Insights, Documents, Evaluation – Finding Problem areas on Your Website with Google Analytics and other methods.